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Nikon announced a brand new 24-120 F4 a little while ago and I finally get my hands on one to unbox and sniff test it. In the ever changing landscape of digital photography everyone try’s to make longer and longer zooms. The issue is the longer the zoom the higher the F stop tends to be. In this case Nikon created a lens with a nice zoom range and a fixed F4 aperture.
The lens feels FAT in the hands meaning it has a pretty nice girth to it. When you you turn the zoom ring the lens pretty much doubles its length to reach 120mm. Having the fixed f stop means that at 24 it is an f4 and at 120 it is an f4. The build quality seems to be very good on most aspects of the lens except the focus rings. The ring feels to narrow and flimsy. It just does not feel as nice in the hands as one of the higher end pro 2.8 lenses.
The Nikon 24-120 F4 sells for $1299.99 which is pretty expensive for a non 2.8 lens. We all know that I love my 2.8 lenses and here is why. The faster glass (2.8 or faster) seems to give you more punchy images, better clarity, less distortion, better build quality and better bokah. In this case the Nikon 24-70 is a few dollars more and I would recommend that if you are a pro or aspire to be that you spend the few extra dollars and pick that one up.
Who is this lens for. This lens is for the amateur market, someone who wants to cary around a very nice zoom range in just one lens without sacrificing to much light. It will work well with Video and Stills but for the money I still say go for the first lens in the hebrew trinity, the 24-70 2.8.
Super Secret Project time again, this is where I give you digital photography tips that will help you grow as a photographer. This week I wanted to talk about the importance of having a portfolio. Your portfolio be it online or printed out is extremely important. In fact its one of the most important things for a photographer to have. How else would someone know what your work is like and decide to hire you?
What is amazing about photography is you let your work speak for itself many times, a resume is just that, a piece of paper that doesn’t fully represent what you do. A degree is great to have but that does’t mean you are better than someone who doesn’t have one. It all comes back to your portfolio, he has what the employer is looking for will get the job.
We are always building our portfolios, they are always changing, taking images out putting images in. I personally have 5 or 6 different books showing different styles of work from sports to weddings to music. I bring out certain books for certain situations depending on the type of job I am trying to get. I also have an Ipad which is great for showing images and many other things. But there is still something to be said for having a physical photo in your hands, the look the feel of a real print. Sure the Ipad is cool and looks pretty good but your not turning the pages. I love my work to stand out when someone see’s it, I like larger prints and when I hand someone a book that has 12×18 full frame prints in it they go wow!!
In this digital age you need to have an online representation of your work but you can not rely on just that. You also need to have a physical representation of your work to hand to someone in person. There is still something to be said for physical prints of your photos, it just feels better and looks better when done properly.
I have many different ways of showcasing my portfolios in the past, from prints in a box to laminated images to Itoya portfolio books. About a year ago I started to look for a print company who made a photo book using real photographic prints. The problem I was running into was that most companies were doing what are called press prints. These are basically large photo copiers pumping out your pages on slightly thicker paper than normal. An example is a company like Blurb or Mpix Press. I looked at both companies along with some samples. As soon as I opened up the packages they sent me I knew that product wasn’t for me. Thin pages, four color prints, I could see the dots of that made up the images, they just did not pop.
I finally came across AdoramaPix and their “high quality photo books”. I read every piece of information I could in their FAQ section to determine if I should test out their product. I even called customer service a few times to get even clearer answers to my questions. I found out that the photos were all printed out on REAL photographic paper meaning they were not ink jet or press prints, they actually went through chemicals. I could put a horizontal image all the way across the page without having to cut the image in half and trying to line it up with the gutter like I had to do with other companies. AdoramaPix even has a very simple to use photo book building online software to walk you through the process of building your book.
What ultimately sold me on the book’s from AdoramaPix was they were running a 50% off sale. Without ever seeing or touching a sample book, based solely on my research and one day left on the sale I placed an order for 6 books. When the books arrived I was more than pleased, they were exactly what I wanted to represent my work. Something nicer than just prints from the store, an actual photo book that makes people say wow when they see it.
That is why I am running a contest to give away a FREE 8×8 AdoramaPIX book.
This contest will only be running from October 22nd to October 25th at 12pm Eastern Time.
The winner will be selected from comments left under this post (one comment per person) The question is how do you currently showcase your printed portfolio and what would you do with the 8×8 AdoramPix book? Bonus opportunities for Re-Tweeting, Liking on Facebook and Digging and being on the FRO LIST, just let me know in your comment at the bottom that you did so.
We all know Lil loves tea, but coming in close second to hear tea are cookies all types of cookies. Check out the surprise Lil gets when I buy her a lot of different cookies.
Zibri a reader of FroKnowsPhoto.com submitted this image into the flickr photo group on flickr. I found this to be a very interesting capture and later came to find out that it is a huge crop from the original image.
We discuss why it was cropped and how he processed the file which is a pretty interesting story.
Take a listen and dont forget to join the group and submit your images. Click Here