Adam Lerner »

How do I make it as a Photographer?

How do I make it as a Photographer?

Adam Lerner June 22, 2012 Comments Off

A lot of you guys have asked me how to make a living as a professional photographer. I wish there was a magic formula, but there isn’t. However there are steps you can take

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Street shots – What are the chances?

Street shots – What are the chances?

Adam Lerner June 13, 2012 Comments Off

Every once and a while you capture an image that you later realize has more going on with it than you could have imagined. The other day, I had a client meeting in Midtown

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Friday Flickr Photo Critique #030

Friday Flickr Photo Critique #030

Adam Lerner May 25, 2012 Comments Off

This week’s photoset comes from Keagan Oka. Streetshots shot with a Canon 60D and 50mm lens nicely processed in black and white. What drew me to Keagan’s photoset was the consistent look of his

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Lightroom HSL Color Picker

Lightroom HSL Color Picker

Adam Lerner May 22, 2012 Comments Off

In this video, I show you guys how to use the HSL color picker in Lightroom to get dramatic results with an otherwise boring sky. This function exists in Lightroom 3 and Lightroom 4,

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Off-Camera Flash Overpowering Ambient Light

Off-Camera Flash Overpowering Ambient Light

Adam Lerner May 7, 2012 Comments Off

Over the weekend, I was on a shoot on the Brooklyn waterfront. It was very windy outside so I had Alice help secure the light stand so as not to be blown away. While

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Barry Yanowitz interview and photo chat

Barry Yanowitz interview and photo chat

Adam Lerner May 3, 2012 Comments Off

Download the audio podcast here to listen on the go! I met Barry Yanowitz a few years ago thru Flickr and a local group of Brooklyn photographers. Barry’s work thru that time has always

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Friday Flickr Photo Critique #029

Friday Flickr Photo Critique #029

Adam Lerner April 27, 2012 Comments Off

This week’s photo set comes to us from Clayton Ulmer who shot some killer photos of his friends while they were making a music video. What drew me to Clayton’s photo set was the

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Magazine Cover Shoot

Magazine Cover Shoot

Adam Lerner April 25, 2012 Comments Off

A couple of months ago, I was approached by Mary Washington University’s Alumni Magazine to shoot the cover and 2-page inside spread of acclaimed New York City Beat Poet, Hettie Jones. The editor and

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Friday Flickr Photo Critique #028

Friday Flickr Photo Critique #028

Adam Lerner April 20, 2012 Comments Off

This week’s photoset comes from Josh Rud, an aspiring motorcross sports photographer. Josh has been shooting these events for a while and has a real knack for capturing the intensity and action. I like

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Friday Flickr Photo Critique #027

Friday Flickr Photo Critique #027

Adam Lerner April 13, 2012 Comments Off

This week we have a couple photo stories from Scott MacWatters, a student and photojournalist from Texas. What drew me to Scotts photo stories was the way he got right into the action and

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