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Product Photography Home Studio Killer Tips

Adam Lerner September 26, 2014 Comments Off on Product Photography Home Studio Killer Tips

In this video, I take you guys thru the entire process of a home studio product photography shoot. I share with you every detail of my setup, every photo I take and how I made it. I give you my camera settings and flash settings. I also show you my mistakes and how I corrected them.

Product photography requires patience. This is not a quick process and there’s a bit of set up involved. There’s also the mentality. Taking your time to get your exposure just right is critical to getting the right shots.

In this video, I demonstrate the amazing Cactus RF60 speedlites and V6 transceivers using a 4-speedlite setup. The flexibility and power you have with this kind of setup is amazing. Being able to control power to each of your speedlites from the top of the camera is so important, especially when you’re working alone with a lot of lights.

These Cactus flashes and transceiver – receivers, have built-in radio transmitters so they can all send and receive signal. You can set up to 4 groups of flashes in multiple channels, all of which you control a the touch of a button or turn of a dial.

Another amazing thing about the Cactus V6’s is that they come pre-loaded with Canon and Nikon profiles for many of their popular flashes. In this video, I’m using Nikon SB-800 flashes on Cactus V6’s as receivers and able to control the power with the V6 on my camera. AMAZING. And control flash power to the Cactus RF60’s as well.

This video is chock full of killer tips and nuggets. I pop a lot of tips on the screen to help along with the learning process.

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OMG! These photographers are floating on air!

Adam Lerner June 9, 2014 Comments Off on OMG! These photographers are floating on air!

I went on an incredible trip to Israel with a group of amazing photographers thanks to “Vibe Israel” and Kinetis. Each photographer was handpicked from New York to Australia and in-between, including me! Beside my buddy Jared Polin, aka FroKnowsPhoto, we were with Mike Kelley, Simon Pollock, Rebecca Litchfield and Benjamin Von Wong. Each of these folks are amazing photographers and have very unique styles and specialities. I can say that I learned so much from all of them and felt incredibly inspired by their work.


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Beautiful Model, Lowest Place on Earth AND my LR edit!

Adam Lerner June 5, 2014 Comments Off on Beautiful Model, Lowest Place on Earth AND my LR edit!

This photo was from an impromptu model shoot I did while in Israel at the Dead Sea. The Dead Sea is the lowest point on earth -424 meters (-1,401 feet) below sea level!!!! The landscape is very barren but very beautiful with the aqua water and salt-crusted shore. That and the mountains of Jordan in the distance make for a stunning backdrop.


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Cactus Flashes and Triggers

Adam Lerner April 30, 2014 Comments Off on Cactus Flashes and Triggers

As you guys may already know, I love off-camera flash. Especially a nice portable system that does just about everything I need. So when the nice folks at Cactus contacted me about sending some of their new flashes and triggers, I was seriously stoked! I received two Cactus WIRELESS FLASH RF60’s and three Cactus WIRELESS FLASH TRANSCEIVER V6’s. To me this is a perfect editorial portrait kit. Two off-camera flashes and 3 triggers to allow for completely hands free, wireless control.

I was immediately impressed with Cactus’ packaging. The boxes look great. Very nice graphic design and labeling. I’m a sucker for graphic design and feel that packaging makes a strong impact. I opened the flash and the build quality is great. Very solid feeling, the seams are tight, the build materials overall solid. I popped in some batteries and really like the backlit LCD display. Big lettering and nice orange backlight make for easy to read controls. The buttons are very well laid out and easy to use. Its great that the flash comes with a PC sync port for either using a pc sync cable or a different radio trigger directly plugged in. I liked that the flash has a USB port for updating firmware and a threaded slot on the side for directly mounting to a stand. Some other nice features are the padded bag it came with and cold shot foot. Overall, it seems really nicely made and feature rich.

The flash goes from 1/128 to 1/1 power in 1/3 stop increments. Very nice. The flash head zooms from 24mm – 105mm, also a very nice touch. It has a flop over fresnel lens and pop up bounce card. All the kinda stuff you find in a high-end branded flash.

On to the flash transceivers. Again, very nice build quality. They come with a cold shoe foot, and are also threaded on the bottom for easy mounting. The buttons are laid out really well and it’s super straight-forward to configure. There are four buttons along the side for Groups A, B, C and D. Just press to activate and they glow orange. Sweet! You just dial in the power for each group on the back, so simple. And you can set the channel very simply as well.

Apparently, these flashes and triggers are compatible with most current camera manufacturers and I’d recommend getting the Cactus set that’s designed for your system. I also see that they are capable of performing HSS (High Speed Sync), that allows you to fire your flashes beyond your camera’s built-in sync speed. I love that feature and can’t wait to check it out!

I’m going to put these things thru their paces and provide a more detailed review with images, but for now, I wanted to share my first impressions from the unboxing and initial thoughts on their ease of use and build quality.

Check out all the detailed specs on Cactus’ site, http://www.cactus-image.com.

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Studio Portrait Flash Photography Full Photo Shoot

Jared Polin March 29, 2014 Comments Off on Studio Portrait Flash Photography Full Photo Shoot

******The Beginner Flash Guide is currently on SALE for $10 OFF until March 31st at 11:59 pm. CLICK HERE to pick up your copy while it is on sale.*******

When first starting out in photography most peoples goals are to capture solid photos with natural light. That means understanding the exposure triangle, learning composition and just getting a feel for capturing the moment.

As you progress as a photographer you start to look at ways to not rely on just the natural light. You want to shape the light, control the light, move the light and pretty much bring your own. That is why so many photographers quickly gravitate to flash photography. But, when you pick up your first flash or studio strobes you might be a little lost at where to start.

I can tell you I was completely lost when I picked dup my first flash. All I knew was to put it on my camera set to TTL which is auto and take pictures. I didn’t understand the importance of controlling the light, the importance of shooting in manual. So all my flash images looked flat and boring.


About two years ago Adam Lerner and I created an almost one hour long Studio Portrait Flash Photography Photo Shoot at my old loft. The goal was to build a portrait session out starting with just one flash and going from there. We brought out softboxes, light stands, reflectors, triggers, modifiers and more.

We wanted to simply have a fun photo session where we weren’t stopping and turing to the camera every few seconds to teach. I like making videos where we do that but in this case it was more about shooting and seeing how the process was captured.

The questions I am asking during the video are the question that I think many of you out there would have had. It’s great not to have a script and just free flow from photo to photo.

We did this shoot tethered to the computer so we could see the results as soon as the photos transferred to the computer. You will see the images pop up on the screen for a short period of time so my recommendation is to give the video a pause if you want to look at them for longer.

I hope you enjoy and that you’re able to gather some tips on flash photography from this video.

If you are interested in learning flash photography or picking up your first flash, I highly recommend that you check out the preview of the FroKnowsPhoto Beginner Flash Guide Right Here. It is a THREE HOUR guide that Adam and I created to help you start capturing AMAZING flash photos with one flash.

This guide will show you how easy it is to quickly understand the fundamentals of flash photography and create dynamic lighting in any situation. Click Here to pick up your copy today.

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Triggering Off-Camera Flash Four Ways!

Adam Lerner January 15, 2014 Comments Off on Triggering Off-Camera Flash Four Ways!

Triggering your flash doesn’t need to be expensive or complicated. In this video, I talk about four different ways to trigger an off-camera flash. I use a manual flash to keep things simple and demonstrate optical sync, pc-sync, infrared sync and radio sync. I go into detail on all of these different methods and demonstrate how easy they are to use. For even more detailed info with actual photo shoots on off-camera flash triggering, check out the basic Flash Guide that Jared and I created here: http://froknowsphoto.com/flashguide.

Please subscribe and leave your questions and comments below.

Click here to read the video transcript

Male Speaker: Hey guys its great to be back on YouTube, and today I want to talk to you about all different kinds of ways to trigger a flash okay. And we have one off-camera flash that we’re going to be using today. This is a LumoPro LP 160. It’s a fully manual flash so that means that you basically have only manual settings on here. No TTL, no ETTL, none of that kind of stuff. I’m turning the flash on. I’m zooming to 24 millimeters. That means it’s going to be zoomed to its widest spread and I’m going to set it to his lowest power 164th okay. And the only reason I’m doing the lowest power is because we’re only demonstrating the flash. I don’t want to blind you when we’re triggering the flash.

I love off-camera flash and I think that you get a much better look and much better quality of light and so many different options when you’re creating portraits or basically lighting just about anything. When you take that flash off the camera the possibilities are endless. Now this whole thing about off-camera flash Jared and I go into great detail in the basic flash guide that you can pick up on the froknowsphoto flash guide website, which I’ll give you guys that address, but before we get too far ahead of ourselves let’s start with some of the basics. Okay, so what I want to start first with is optical sync. Now what’s optical sync? Well it’s exactly that is sinking your flash with a pulse of light.

Okay, now all you need in order to do this is a light source. So in this case, I’m going to take my little Fuji X100S which has a built-in flash, and I’m going to use that flash in Commander Mode. Now, all that means is that I’m setting the flash to it’s setting that’s creates a pulse of light, but it doesn’t create enough light to really dramatically change the look of my image okay, so I’ve already done that and now I’m just going to take a picture. I’ll take a picture of me filming this, and you see how I did that okay. The flash popped on here which in turn popped on here. Let me do that one more time to show you guys. See how I did that? Very cool. So basically the flash on here flashed it on there. Now this is set – this flash is set into slave mode, which is also known as remote mode. So what we’re doing is we’re slaving this flash off of this existing flash and we’re doing it optically.

That is with the pulse of light that we’re creating on here. If your camera has a little built-in flash you can do the same thing. If you don’t really want to affect the image that much from your camera is built on flash and you don’t have commander mode just drop the power all the way down to the lowest power setting that you possibly can, okay it and then let this flash do the majority. Now if you do have a built-on flash and you’re using a remote flash you can actually use your built-on flash as a fill light, so that means you can make this your key and this could be your fill so that’s very kind of cool if you want to really get a little bit more advance with your lighting, but at the end the day optically triggering is a cheap, affordable solution. The only limitation you’re going to have here is distance. In that if I was using this camera to trigger this flash and I was standing all the way on the other side of the room or in another room it’s probably not going to work okay.

So you have to be within relative proximity, that’s very cool. Now another option that we have here is a PC sync cord okay. Now cameras have been using PC sync technology since gee I don’t even want – Wikipedia knows, but it’s been probably at least 60 years or something like that. And all I can tell you is that I’ll even show you and I’ll demonstrate with this 40 something year old medium format Rolleiflex film camera okay. So what I’m going to do is I’m going to plug this okay the microphone port into the microphone port on the PC sync jack of my flash, and I’m going to take the PC sync jack and I’m going to plug it into the PC sync port on my old film camera. Alright rewind the film. Just bring it back like that and watch okay boom. I fired the shutter and it basically sent a signal over to my flash and fired my flash. So the cool thing about that is it if you’ve got a flash that has a PC sync port, you can basically trigger with any camera that also has a PC sync port. How cool is that? Because it’s not like this camera has like a hot shoe for a flash or anything like that. Nor does it have a built-in flash for triggering optically okay.

So those are two very, very cool things okay. Now a PC sync cable is very, very inexpensive in the grand scheme of photography equipment. This happens to be like a 3 meter cable and I’m thinking may be one of these is you know 20 bucks or so. I always keep one in my camera bag because you never know if you know your other syncing method seems to fail, or for whatever reason, you can’t sync optically or your battery just happens to go. You have another option, right over there. Okay, let’s move to a third option and that is going to be infrared. Now this is a little infrared trigger. This thing is I think maybe about $60, so it’s a little bit more of an investment, but this thing really kicks a lot of butt. And the cool thing about this is that unlike the infrared signal that your camera might produce this produces what seems to me to be like a stronger infrared signal okay.

It has a fairly good recycle time, but what I can tell you about this is that I would highly recommend that every time you use this. Now really take note here to put a fresh set of batteries and because once the battery start going in here, the recycle time gets really slow and that can really stink because if you’re trying to do a shoot with an off-camera flash and you’re waiting for this thing to recycle because that’s the weakest link. It’s really going to kind of slow everything down so remember fresh set of batteries every time and all this thing does is it creates an infrared pulse so I’m just going to trigger right now boom okay it works, very cool. You can actually hear it kind of makes a whining sound. And then there’s a little ready light on here and now it’s ready again because the ready light is blinking. You want to wait until that ready light is on before you continue to fire.

Okay, so any camera that has a hot shoe okay like let’s just pick up the Fuji X-Pro 1 here’s the hot shoe. Meaning a hot shoe is a shoe that actually sends a signal or receives a signal okay because the signal is hot. There are cameras, older cameras that have cold shoes that you can actually put something on that. Okay, you can put, you can actually slide things and then you know work as an accessory, but for today’s purposes we’re going to be talking about a hot shoe. Okay, most modern digital cameras have a hot shoe, and this is a very simple thing that basically when the signal goes into the hot shoe on your camera it tells this to create a signal which in turn is going to hopefully going to trigger a flash. So I’m putting this in the hot shoe really simply like that okay. I’m basically going to take a simple picture of us filming right here boom. Did you see that? Here we go. Let’s try one more time. Just taking a simple picture of us and I’m going to lead this infrared pulse trigger our off-camera flash.

So what are the limitations of infrared? Well, the limitations are line of sight. So what that means is that when you’re typically using infrared technology that if you are let’s say way off to the side like in the periphery of your flash with your trigger you might have difficulty triggering it. It also might have difficulty if you’re trying to trigger through a wall which means like let’s say I had my flash on the other side of the wall, and I was on one side, and I was trying to shoot and the infrared signal could not see the infrared receiver on the flash. There’s a very good chance you’re not going to be able to pop your flash that way or trigger your flash so your limit is, your limitations are going to be the line of sight and distance okay. However, I can say with this little infrared trigger it is really, really powerful and I find that it’s far more effective that in my experience that what I have seen on the infrared figures on cameras in on built-in flashes.

Okay so this is a nice little inexpensive device here. Now our third option, our fourth option because it’s been a while and I’m just trying to get back in the swing of things. Our fourth option is going to be with a radio. Okay, now radio means it uses radio waves or radio signal and the nice thing about radio is that it’s not restricted by line of sight and the distance is really, really great. So let’s say you might have 20, 30 feet with infrared depending on the conditions. You could have a 100 to a 1000 feet, depending on how you configure your radios, and you could, you don’t have to worry about line of sight and I could have a model standing outside with a flash and I could trigger it, and it’s going to trigger from inside here all the way outside and across the street, which is really cool. That’s the great thing about radios is that you’re not worried about line of sight. You’re not so worried about distance, and they’re also really, really reliable.

Okay, so let me get this thing setup really quickly. So I’m going to stick it into the microphone plug over here. I’m going to pull this out on the – this flash, and put in the microphone plug in the flash. Okay, very cool so that’s in there. And we’re on channel 1 okay. I’m keeping it really simple. Now I’ve got an identical unit right here, another pocket wizard in this case. I’ve got it to channel 1, and I’m just going to hit the test button. Okay, so we know that this radio is communicating with this radio which is in turn triggering our flash. So why don’t we take this and we’ll put it into the hot shoe, and similarly to the infrared you can see it’s got the one little access point there that basically when the camera fires, it sends a signal through this thing, which in turn triggers the flash, same kind of deal. So I’m going to pop that onto here boom. And we’ll take a picture of us filming right here.

Then there you go. Let me try that one more time just to demonstrate for you guys, and you could see via the power of radio waves we were able to trigger our flash. So again, Jared and I do a really good job of showing all of these different methods and really elaborating on these different methods in the flash video guide, the basics flash video guide which, I’ll give you guys the link to check out. I’m really proud of it. I think we did some awesome stuff in there, but I wanted to give you guys this information because I feel it’s really important. I get so many e-mails all the time asking about like should I buy this? Should I buy these trigger? Should I buy? And I try to tell people that before you go out and buy all this gear, you might actually have enough of what it takes to get your flash fired with just your cameras built-in flash or maybe you have a PC sync cable lying around or something like that.

So that’s it for now. If you have any questions or comments please leave them below and we’ll see you soon.

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FroKnowsPhoto Flash Guide Sale

Jared Polin December 23, 2013 Comments Off on FroKnowsPhoto Flash Guide Sale

As you know I do not run sales very often. But for the next few days the Fro Flash Guide digital download is on SALE for only $57.

This will be a great gift to yourself or anyone looking to learn how to finally take control of their flash.

Thank you all very much for your continued support and remember to keep Shooting RAW.

Click Here to pick up the Flash Guide.

Screen Shot 2013-12-21 at 6.03.51 PM

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Say hello to the FroKnowsPhoto Flash Guide

Jared Polin October 12, 2013 Comments Off on Say hello to the FroKnowsPhoto Flash Guide


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LumoPro LP 180

Adam Lerner July 8, 2013 Comments Off on LumoPro LP 180


Can you say fast, rugged, reliable and affordable! That’s just a quick summary for the new LumoPro LP 180 Quad-sync manual flash. Many of you already know, I’ve been a LumoPro LP 160 fanboy for some time now. Those flashes always serve me well and I love the simplicity. My only gripe was their build quality seemed a little cheap. Well, move over LP 160. The LP 180 is built like a tank! Totally redesigned and rugged. First impressions mean a lot and this thing really feels solid.


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Fuji X100s Review

Adam Lerner April 2, 2013 Comments Off on Fuji X100s Review

As much as I loved my Fuji X100, the X100s is that much better and is quite possibly the best camera I own. Fast, responsive, amazing color, tack sharp, great handling, spectacular low-light capabilities, flash sync to 1/4000 sec, all in one amazing little package. As most of you know, I’ve been an X100 fanboy for some time. It’s been my go-to camera for everything from portraits, to streetshots and a lot in between. It was always with me and now it’s been replaced! As great as the X100 was, the X100s is just that much better. Every gripe that I had with the X100 has been addressed with the X100s. It’s nimble and quick. Okay, not Nikon DSLR quick, but so much quicker and more responsive. The focus is fast and tack sharp. This was a huge problem with the X100. Many people were turned off with the slow and quirky focus, but Fuji nailed it with the X100s. Close focusing. I can now focus within 18 inches of my subject!!! This may be the single best feature of the camera for me! The X100 was cool for portraits – so long as you were at it’s minimum focus distance of 2.6 feet. Not quite ideal for portraits with a fixed 35mm equivalent lens.


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